What is eCPM? How to Calculate eCPM?

What is eCPM? How to Calculate eCPM?

eCPM, or effective cost per thousand impressions – estimates the revenue for each thousand ad impressions. eCPM is calculated as (Total Earnings / Impressions) x 1000.


Learn More: https://adpumb.com/blog/what-is-ecpm/

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