BCG Matrix (Growth-Share Matrix) EXPLAINED | B2U | Business To You
In this episode of Business To You, Lars talks about the BCG Matrix (a.k.a. Growth-Share Matrix) and how to use it properly with Samsung as example. The BCG Matrix is a tool used in corporate strategy to analyse business units or product lines based on two variables: relative market share and the market growth rate. By combining these two variables into a matrix, a corporation can plot their business units accordingly and determine where to allocate extra (financial) resources, where to cash out and where to divest.
Today's Devotional
A Prayer for God to Bring You Through an Exhausting Life Phase - Your Daily Prayer - May 9
I came across Habakkuk 3:19 in my attempt to refuel my sunken strength and journal out these thoughts in my morning quiet time. And what spoke to me is this…
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