As entrepreneurs we hear it all the time. Define your avatar - know your avatar - who is your avatar, but what does that mean? It means your perfect customer. Who is the perfect customer for your product, service, or offer? 




While many subscribe to the idea that this is one person, I think it is a multi-faceted person. Just as we are all multi-faceted, so is our avatar. That is why it is important to define and then redefine as your business grows. 




Listen to Tamra as she spoke on Clubhouse’s The Social Media Show. Enjoy!




Where to Find Tamra:

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